BARNA–
In this pivotal moment, our aim is to help Christian leaders gain a realistic-and-hopeful context and discern a faithful direction forward in our chaotic, disruptive culture. Or, as we’ll say a lot this year: to see clearly, lead confidently and engage effectively.
Assisting pastors and Christian leaders as they build thriving churches and organizations is urgent today. The challenges of leading the people of God are formidable and still the opportunities for community transformation and personal flourishing are surprisingly bright. I’ll say more about that in a bit.
First, some background. Serving the Church through research and insights wove itself into the original vision of George and Nancy Barna when they started their market research company in 1984 in their garage in Los Angeles. In those years, there wasn’t much in the way of social research on faith or religion. Gallup tracked a few things like weekly church attendance and sociologists labored in their fields. But research-derived insights were, for the most part, few and far between. Continue reading…
